For many people looking to own their own vehicle, cost, style and substance are factors that will always come to mind. As far as substance goes, durability is also a part of that equation and no brand of car in its class has been longer lasting or more durable than Honda has.
According to the Polk Vehicle Registration, Honda vehicles are the most durable and long-lasting vehicles of any mainstream automobile, when looking at the statistics from 1988 to 2012. Even more amazing is that Honda is also responsible for having the largest percentage of its vehicles on the road and also maintains having three quarters of those vehicles still in service after 25 years. This is crucial in a day and age where the average lifespan of a car on the road is 10 years, yet the durability and proper production of Honda has allowed them to almost triple the lifespan of their own vehicles.
The Honda Motor Company, which was originally founded in 1948 in Japan, has also been responsible for manufacturing motorcycles and internal combustion engines, in addition to extremely durable vehicles. Michael Accavitti, the senior vice president of automobile operations for American Honda Motor Co, Inc, stated that “if consumers want the most durable, longest lasting mainstream brand, Honda vehicles are the clear choice.” The statistics and awards that the brand has won most certainly reflect this sentiment of the brand leading the entire automobile industry. To give a clear example, Honda won ALG’s award for Best Mainstream Brand in its annual Residual Value Awards for vehicles slated to retain most of its original pricing over a three-year period, for the second year in a row. Other such awards include Best Resale Value and Best Retained Value, though those are awards given to individual models.
Since 1988 the company has produced over 25 million vehicles using both local and imported parts, a number that has clearly paid off well, given the number of honors it has won. This example of resourcefulness from the company has attributed to make Honda long lasting in terms of maintaining vehicles, because sticking to using only one outlet for materials would limit the production that could be done and the revenue the company could get in return. Not only that, but Honda, as well as Toyota, are both listed as being the best brands around for cars holding their resale value after several years on the road. An example of this can be seen in that Honda’s sales incentives are one thousand dollars less than the average of most mainstream cars on the road today, meaning that more money can be spent on producing new vehicles.
In conclusion, Honda holds the honor of having the longest lasting and most durable cars on the road as of this moment. The reason for this is simply because the company is resourceful and makes sure that the product that they put onto the market is efficient and well worth the money invested into it.
